American Airlines

CAMPAIGN Marketing

 

American Airlines needed a campaign that spanned the globe, so we crated a “Welcome Back” campaign that invited folks back to the world of travel. Our team worked exclusively with Los Angeles International Airport to receive access to the airstrip, lounges, gates, and airplanes. With the Q Score that American Airlines holds, our challenge was to be efficient without losing creativity and execution.

 
 

My Roles & Responsibilities

creative direction, scriptwriting, art treatment, shotlist development, on-set art direction, selects, post-production, digital and print design, and pre-press

 

Credits

CP+B

External Vendors

RW2

Anthony Quach