Intel

Experiential Design

 

Bored of slow moving VR and eyes-down AR experiences, Intel wanted to create an engaging experience to better show how nimble Intel’s AI solutions were in the cloud. Attendees would pilot a little round robot, dubbed Sphero, through an IOT themed maze, chased by AI autonomous robots who would learn your tricks and prevent the Sphero from escaping the maze.

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My Roles & Responsibilities

creative direction, AI, environmental design

 

Credits

David Lemke – EVP, Creative Services
Liz McCoy – Director of Creative Operations
LeaAnne Clifton – Project Manager
Jason Curtis – CD / 3D Designer
Jericho Castillo – 3D Modeler
Bryant Aguilar – 2D Designer

External Vendors

T3

Anthony Quach