Part of a multiple city tour, Salesforce engaged us to help execute their brand elements into immersive experiences that could travel.
The tours moved throughout the country, oftentimes with about a week between tear down and unloading. As challenging as it could be creating a vision for one event space, the onsite walkthroughs for all of the locations prior to production of creative proved to be extremely important. Our team took the overall strategy of how to make consistent and similar experiences feel organic and took note of all areas of activations and branded moments to ensure they would be scaled without losing its design integrity.
